It might be some time before dental practices return to their pre-coronavirus financial productivity. This means dentists may be needing to find cash they don't have long after coronavirus worries subside.
Dental offices should be posting something. It's all about consistency. The more you can post, the more they want to pump your content out to the people on their platforms.
Harris believes teledentistry is "an essential part of being able to keep lines of communication open, but I think more importantly, patients know about it—being able to still connect with your doctor is being talked about on the news, so now it's a "thing" and once it's a "thing," you can't really take it away."…
"We never have enough time to train our team, right? Well here's a great opportunity to do this team training so that when things get back to normal, your team will be leveled up and you'll be able to produce so much more when that happens," Dr. Glenn Vo says.
Dental assistants are in many ways the air traffic controllers of their practice, directing the complex flow of an office while caring for patients and undertaking tasks others overlook.
Social media can be an effective avenue for educating patients about products and procedures through videos, linking to blogs, and other marketing materials. But—and this is a big BUT—being dry, overly-clinical, and mundane will lampoon your efforts. To successfully promote, you want to educate while you entertain.